Friday, April 5, 2013

Tastes of America

Walking to the train station last week, I noticed the local McDonalds covered in posters advertising their "Tastes of America" promotion. It's sort of strange seeing what they consider to be quintessentially American; also, isn't McDonalds American enough as it is? Anyways the offerings range from a New York burger with some kind of mustard/mayo blend (you know, like all the New Yorkers eat) to jalapeno poppers which don't even seem to contain cream cheese, to waffle cones. That one is legit I guess, since it made me come to the startling realization that I haven't encountered a waffle cone in the last year and a half. It's kind of fun seeing American culture through the filter of what a marketing team thinks Australian consumers would like.



No comments:

Post a Comment